Citing the "unmatched inspiration" that he delivers to his fans the world over, Nike honors Roger Federer with a new TV commercial aimed at the faithful. Witness "The Roger Effect" in full flight.

It's a fairly quirky advert, the point of which may not always be clear over its more than a minute-and-a-half run time. But some of the shots are quite aesthetically pleasing, inside and outside the lines. In the end, that's so Roger.

Follow Jon on Twitter @jonscott9.

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Nike releases quirky
new Federer
commercial

Nike releases quirky new Federer commercial

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