Today is the first day of main-draw play for both the men and women in sun-soaked Miami. Over the next week and a half, groundstrokes will tell the story of the tournament, as an artist's brushstrokes would create a painting. But for now, dreams and ideas are in greater supply than disappointments and impressions. (Photo from @Lacoste)
MIAMI – For the first time in tournament history, the 2015 Miami Open, along with official casual apparel and footwear sponsor, LACOSTE, is making trailblazing fashion news in the world of tennis. This year, the stylish tournament-branded collection will be sold in retail outlets prior to the tournament.
LACOSTE will launch the bold and exclusive Miami Open collection in-stores this week. This will mark the first time the co-branded collection will be obtainable to the public, outside of the stadium grounds, giving fans throughout Florida an opportunity to purchase some of the most chic apparel the Miami Open has to offer.
The LACOSTE Sport Collection for the Miami Open will be available for purchase at select LACOSTE boutique locations throughout South Florida and Orlando. Locations include LACOSTE stores on Lincoln Road, Aventura, Palm Beach Gardens, Boca Raton, Dadeland, Coral Gables, Orlando, Naples and retail select retail stores including Macys and Bloomingdales. The co-branded collection being available off-site, will give more consumers a chance to get their hands on this unique limited edition collection.
