MADRID (AP)—Organizers say the Madrid Open will be first the tennis tournament to be broadcast for the general public in 3D outside tournament grounds.
The men’s and women’s finals will be shown live in 3D in three movie theaters in Madrid, Barcelona and Malaga, the organizers say. The tournament runs May 7-16.
Tournament organizer Ion Tiriac said the Madrid Open has “chosen to take tennis to another dimension, the third dimension that is seeping into society.”
The Madrid Open has also created a “Fan Zone” for this year’s event, in which tennis fans can interact with each other and leave messages for players.