Rafael Nadal, who recently signed an endorsement deal with Bacardi, says it’s not unusual for an athlete to be sponsored by a liquor company. "I am not presenting alcohol party, you know," he said. "It's a responsible campaign, a social campaign. Anyway, I think alcohol is inside our lives, so is nothing new, no? But the campaign is not against alcohol but about be responsible when you go out. So wasn't difficult decision, because I think is very important social campaign, and I believe in this campaign."—Matthew Cronin
Nadal defends sponsorship deal with Bacardi
Mar 30, 2011The Business of Tennis
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Published Mar 30, 2011