No topic in tennis, not even steroids or the GOAT debate, is guaranteed to generate as much outrage and disgust as on-court coaching. Witness the reaction last week to the WTA’s announcement that it had found a sponsor for the once-a-set visits the tour allows. Next year, SAP will provide statistical information to coaches, which they can share with their players on the sidelines. The story, while a happy one from a monetary standpoint, was viewed by most fans as one step closer to the end of tennis as we know it.
I’ve never been in favor of on-court coaching, but I’ve never been against it, either. The pros are already coached all day, every day, for 11 months of the year; to me, a few extra words of encouragement on court isn’t enough to make the game any more or less “individual." Also, I know that those few extra words rarely change the outcome of a match by themselves. If you've followed the WTA the last few years, you know that coaching can hurt a player as often as it can help. And if you’ve ever been coached while you’ve played a match, you know that the result of every point is still entirely up to you. Only the player can swing the racquet and choose where to hit the ball.
Sometimes, while I’m playing, I wonder if it would have been better to have had no coaching at all. To have never had my backhand tweaked by a resort pro on my vacation; to have never paged through a magazine featuring “589 tips to make you a better player RIGHT NOW!” How many nuggets of wisdom can you juggle in your mind while you’re playing, and still find time to actually play?
From what I’ve seen over the last year or so, WTA coaches have eased up on the amount of information they try to stuff into their players’ heads during changeovers. But what about your own head? Here’s a look at the self-advice, picked up from various and often random places over the years, that typically runs through mine over the course of a match. This is my brain on coaching. You can judge for yourself how useful it is.