Videos: Milos Raonic stars in hilarious kids' tennis ads

World No. 25 Milos Raonic, a native Canuck, stars—albeit wordlessly—in a couple TV spots for kids' tennis in Canada. It's that nation's equivalent of the American 10-and-Under initiative trotted out by the USTA, featuring "slower balls, smaller courts, right sized racquets."

These ads are funny, on par with (if not exceeding) the quality of the Andre Agassi–Steffi Graf–Michelle Obama clip that came out last year. (Mrs. Obama is quite the tennis fan in her own right.) Here's the first one from Tennis Canada:

And this equally amusing and charming follow-up:

Now let's flash back for a bit to the USTA's own ad, featuring Las Vegas' top tennis enthusiast, his wife, and a certain statuesque First Lady:

On a day when Canada's Aleksandra Wozniak battled another feisty American, Christina McHale, in three sets—a week after a dramatic marathon against Venus Williams—it's good to see the States' northerly neighbor mounting up. Memo to Agassi, Graf, and even FLOTUS: You've got competition.

—Jonathan Scott (Find me on Twitter @jonscott9.)