It was 9:30 a.m. in Melbourne during the Australian Open. Tennis Channel analyst Martina Navratilova was sitting in the network’s studio. Soon she would be in the thick of it on TC Live, the pregame show that aired just prior to live match coverage. On one of the studio’s large monitors, a series of highlights from the previous day and night rolled in front of her. Navratilova closely watched each set of points.

And then, to a friend sitting on a nearby couch, she said, “Tennis isn’t just a hitting game. It’s a game of motion.”

Motion. This is the gestalt of the tennis zealot. Consider the tennis lifestyle of a man we’ll call Bill, a passionate UTR 4.76 who’s on three league teams, annually attends the BNP Paribas Open in Indian Wells and is planning a family trip to Roland Garros in 2020. Bill plays at least three days a week, takes lessons twice a month and is also on the hunt for a new racquet. He’s certain there’s one out there that will add more to his second serve.

Over the course of a typical weekend in Bill’s life, there was tennis to be played—two league matches—and others to be watched, ranging from his friends at the nearby park to a smattering of pro contests Bill was curious about. Would Federer win that tournament again? What about that team event in Europe? And who was that new contender who’d reached his first semi? Did he really play like Pete Sampras?

Time was when to juggle all that, Bill would have to figure out when he could be near a TV set. The one at his club wasn’t bad, but of course there was none at the park where he’d be watching his buddy’s league match. Often, Bill would find himself scrambling between his own matches and racing home.

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With Tennis Channel's new app, more tennis is with you, more than ever

With Tennis Channel's new app, more tennis is with you, more than ever

Tennis Channel’s new app eliminates that problem. In conjunction with his cable or satellite subscription, Bill can now watch Tennis Channel on just about every possible device (iOS and Android on phones and tablets, plus Apple TV, Roku and Amazon Fire TV). No longer will Bill have to toggle between Tennis Channel and Tennis Channel Plus. Also now available on the app is a new free channel, THE T, featuring the best videos from Tennis Channel, as well as an easy-to-navigate  TV program guide that makes it easier to identify what’s airing when—a particularly vital asset when trying to follow a sport where the length of a given match is uncertain.

But even more importantly, Bill can take Tennis Channel with him wherever he goes. Picture this: Saturday morning and Bill is at the local park, waiting to play the second wave of league matches while his teammates Scott and Jason are competing.

He sends his friend back at the club a text message: “He’s now up 4-2 in the first set.” He’s actually writing about two matches—the one Scott and Jason are playing, and the one Federer is playing in Dubai.

While Federer continues to roll ahead—Bill’s been fascinated by that improved backhand for more than a year now—it’s not going so well for Scott and Jason. Four straight games cost them the first set.

Dipping a chip into the guacamole the home team has put on a table, Bill clicks to another part of the Tennis Channel app and finds a tip on how to close out matches. Later that night, with his wedding anniversary coming up soon, he’ll explore Tennis Channel’s “Destination Tennis” archive to explore vacation spots. The app will also give Bill time to explore such Tennis Channel shows as “My Tennis Life,” “Unstrung,” “Mary In,” “Bag Check,” “TenniStory” and much more.

But because Bill is so in love with tennis, he’ll be even more excited to purchase a subscription to Tennis Channel Plus. For just $89.99 a year (half the cost of that new racquet he’s considering), Bill will have access to two channels—PLUS 1 and PLUS 2. On Tennis Channel Plus, Bill can watch 650 select matches from over 20 tournaments both live and on demand, including matches Tennis Channel doesn’t put on the air (as well as such historic gems as the best 25 matches from this year’s Australian Open).

Bill and his partner, Ray, lost their match in a tight final-set tiebreaker. Naturally, Bill figured the new Tennis Channel app would help him find matches where tiebreakers had taken place—and he in turn could listen to commentators like Navratilova, Paul Annacone, Justin Gimelstob, Tracy Austin and Lindsay Davenport help him figure out what to do better when the score reached 6-all. And he was right.

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With Tennis Channel's new app, more tennis is with you, more than ever